THE ROLE OF THE MEDIA IN ELECTORAL CAMPAIGNS

Authors

  • María Holgado González Universidade Pablo de Olavide

Keywords:

Political parties, Media, Electoral campaign, Electorate, Elections, Electoral publicity/electoral, TV debates, Free electoral advertising, Freedom of the press, Neutrality

Abstract

The Media plays an essential role in the democratic system, especially during electoral campaigns, because they provide citizens the indispensable information to perform the right to vote in a rational and free manner. Political parties knowing this, consider media (television above all) as the best means to communicate citizens their message and introduce their leaders. The State, in this point, must act in order to guarantee equal opportunities to all political groups that take part in elections, imposing neutrality and the respect of political pluralism in elections information. This article analyses, in a critical point of view, statutes that regulate political parties’ access to media (interdiction of electoral publicity, electoral TV free times, etc.) in Spain. This is a regulation that prefers propaganda to controversy between political leaders and different choices. Nevertheless we consider electoral debates are the best TV program for electorate to know several political proposals and decide their vote. Journalists should have more freedom in order to develop their role in electoral campaign.

Author Biography

María Holgado González, Universidade Pablo de Olavide

Professora Titular de Direito Constitucional da Universidade Pablo de Olavide, de Sevilla.

References

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Published

2020-11-03

How to Cite

Holgado González, M. (2020). THE ROLE OF THE MEDIA IN ELECTORAL CAMPAIGNS. Constituição, Economia E Desenvolvimento: Revista Eletrônica Da Academia Brasileira De Direito Constitucional , 7(12), 11–32. Retrieved from https://abdconstojs.com.br/index.php/revista/article/view/112

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